About Yora
Built from the Supply Chain
Founded by operators who spent years navigating manual processes, Yora exists to bring intelligent automation to the teams that need it most.
Supply Chain
Architected for every challenge
Operators
Founded by industry veterans
100%
Explainable recommendations
Our Mission
Intelligent automation that brings clarity to complex supply chains
We build AI for real supply chain operations - not theoretical models divorced from how organisations actually work. Every feature starts with the problems our founders lived through and the workflows their teams relied on every day.
Architected for every challenge
Not a generic AI bolted onto logistics. Every model, every workflow, every recommendation is designed for the reality of supply chain operations.
AI that explains itself
No guesswork. No hidden logic. Every recommendation comes with the reasoning behind it so your team can evaluate, challenge, and trust the output.
Humans stay in control
Automation handles the heavy lifting. Your people make the decisions. Approve, adjust, or reject - the Workbench respects your judgement.
Our Story
We lived the problem before we built the solution
“We weren’t technologists looking for a market. We were supply chain operators tired of fighting the same fires every week.”
The Problem
The manual reality
Our founders spent years inside supply chain teams - managing demand plans in spreadsheets, chasing suppliers over email, reconciling inventory across disconnected systems. The work was repetitive, error-prone, and consumed the time that should have gone to strategic decisions.
The Gap
The automation gap
Existing tools either required months of integration or offered generic AI that didn’t understand supply chain constraints. The gap between what teams needed and what technology delivered was widening, not closing.
The Solution
Building Yora
We started Yora to close that gap. A Workbench built by people who lived the problem, designed for the teams still solving it every day. AI architected for every challenge that connects to your systems, understands your constraints, and delivers recommendations you can actually trust.
Leadership
Founded by operators, built by engineers
The team behind Yora combines deep supply chain experience with modern engineering. We understand the problems because we lived them.
Nati Meltzer
Co-founder & CEO
Nati's career centres on understanding how businesses scale, where they break, where margin quietly leaks, and where operational complexity slows decision-making. He approaches company building with structured discipline and long-term intent, prioritising durable systems, thoughtful architecture, and compounding advantage over short-term optimisation.
Trent De Laney
Co-founder & CTO
Strong background in enterprise systems and applied AI. Long history in supply chain, government and large-scale complex software development. His ability to traverse the technical and business landscape has allowed him to solve real problems that exist on the coal face, not just in theory.
Nick Bye
Co-founder & COO
Nick leads the industrialisation of enterprise AI, bridging strategy, data architecture, and solution delivery to embed intelligence into business workflows. He orchestrates the full lifecycle from innovation and platform planning to operationalising high-impact use cases, ensuring human and AI collaboration drives measurable commercial value and growth.
Igor Davydov
Co-founder & CPO
Igor Davydov designs the data foundations behind the Workbench and drives development of Yora's proprietary in-house algorithms, turning complex supply-chain needs into clear, usable solutions. He leads the mathematical and algorithmic foundations of the organisation, ensuring rigour underpins every recommendation.
Growth Vision
Where we are headed
The problems we solve today are just the starting point. Our roadmap is shaped by the operators we serve.
Global reach, local precision
Supply chains cross borders. Yora is built to handle multi-region complexity - different regulations, currencies, lead times, and supplier networks - while keeping recommendations locally relevant.
Deeper automation
We started with demand planning and replenishment. The roadmap extends into procurement, logistics orchestration, and supplier management - each module building on the shared data layer.
From tool to operating layer
The vision is a Workbench that doesn’t just recommend - it orchestrates. End-to-end automation where AI handles execution within the guardrails your team defines.
Get Started
Ready to see what automation can do?
Talk to our team and see the Workbench in action with your data. No obligation, no generic demos - just a conversation about your supply chain.